A survey conducted by the Toluna Harris Interactive Institute for Fevad revealed that the majority of French people believe that e-commerce can save time. E-commerce has solidified its position as the preferred solution for consumers, and this survey tells us that it allows them to save time and that they also see it as a way to connect with others.
More and more French people recognize the advantages of e-commerce as 92% of them answer affirmatively to the question "Does e-commerce help you save time?". This is even more true among those aged 25-39, higher social classes, and frequent online shoppers, where this figure reaches 95%.
French people increasingly want to find a balance between work and personal life, and this study reveals that e-commerce can save them a significant amount of time.
Saving time with e-commerce
Surveys show that e-commerce saves us precious time, and most people spend it on moments with family or friends (54%). Those aged 25-34 and 35-49 are even more inclined to do so (59% and 61%). It can be said that e-commerce has a positive impact on sociability! It allows them to engage in cultural activities or offline leisure for 39% of them.
Parisians and those aged 15-24 lead in taking advantage of this to engage in more cultural and leisure activities offline. About 21% of respondents reported that they use their free time to focus more on their work or studies. This trend is particularly notable among young people aged 15 to 25, where more than half of them said they use the time saved through e-commerce for work. People can now spend less time shopping and more time enjoying relaxation and entertainment moments with their family and friends.
What advantages does e-commerce offer?
If you are a merchant or a business owner, you may already be aware of e-commerce. But if you've never heard of it, e-commerce is a great way to sell products and services online and interact with your customers. And what are the benefits of this type of commerce? Well, first of all, it allows you to reach a wider and more diverse audience. You have the opportunity to sell your products to customers around the world, which is fantastic for your business!
Expand your reach
If you want to expand your reach and sell outside your city, e-commerce is the perfect solution! You can, for example, sell your products online from Paris, but also anywhere in France. And even further if you want!
E-commerce offers unlimited opportunities for anyone who wants to venture into online commerce.
Broaden your customer base
With e-commerce, you can easily sell your products online without having to travel to find new customers. This is great because it saves you time and prevents you from getting tired. Plus, you can expand your customer base, meaning you can reach more people and increase your sales!
Be more visible online
If you shop online, you don't have to spend hours looking for the perfect products – all you have to do is click on the link and there you go! This way, you will save valuable time that you can dedicate to other activities.
Eliminate transportation costs
You can then focus on your business and ensure that you are selling quality products. No more returns and complaints from customers.
Easier interaction with your customers
The advantages of e-commerce are numerous, and one of the biggest benefits is being able to interact more easily with your customers. This is especially important if you want to improve your website or your products. By collecting feedback and suggestions from your customers, you will gain valuable insights that will help you enhance your products and refine your site. You will thus be able to satisfy your customers and even surprise them!
How does e-commerce save time?
With the advent of e-commerce, it can be said that it has become much easier and faster to find exactly what you want without having to leave the comfort of your home! Buying products online is so much faster than going to a physical store. No need to travel, look for a parking spot, or wait in line for hours – all you have to do is find the product you want and place your order. Plus, you’ll find products at lower prices than in stores!
Access the online store anytime
Online shopping sites are great! You can access them anytime and order your products even when stores are closed, like at night. It's super convenient and allows you to browse and place orders 24/7!
Evaluate products before buying
If you have a lot to do and don't have time to check everything, you can rely on what other customers say about the product you wish to buy. For example, looking at how many people have bought this product is a great way to ensure you are making the right choice!
More than a quarter of respondents believe that product quality and variety of options available are important factors, followed by ethical (13%) and ecological (12%) values.
E-commerce is a real benefit for consumers! With tools like multi-criteria search, filters, geolocation, and automatic recommendation, it is easier to find what you are looking for and save time! Moreover, online payment and in-store pickup are services that save even more time. It's no wonder that 9 out of 10 French people see e-commerce as a valuable time saver!
Do you have a digital project?
Esokia is a digital agency specializing in the development and maintenance of e-commerce sites. Our team of experts has solid experience in designing, creating, and maintaining websites for a variety of clients across different sectors.
We support you through every step of the process, from planning to launching your website. Whether you need a showcase site, an online store, or a mobile application, Esokia works hard to provide you with a quality final product. They also offer maintenance and hosting services to ensure that your website always operates at its best.
(source: https://www.fevad.com/9-francais-sur-10-considerent-que-le-e-commerce-permet-de-gagner-du-temps/)
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